FDDs.
Clearly explained.

A better way to evaluate franchise opportunities.

Understand every fee, obligation, and restriction — then compare, evaluate, and move forward with clarity.

app.clearlyfdd.com/workspace

“After founding and exiting Dogtopia, I now advise both franchisors and prospective franchisees. The FDD contains a wealth of important information and data, but translating that information and using it to guide decision-making can be challenging. ClearlyFDD was built around the belief that better understanding leads to better franchise decisions for everyone at the table.”

— Amy Nichols, Founder

1,300+ FDDs. Analyzed, explained, and ready to explore.

95%

of the top 500 brands

484

brands with 2025 & 2026 filings

Interactive

Workspace for every brand

Browse the full directory →

How You Use Clearly

Evaluate one opportunity — or many.

Clearly gives you a consistent framework to understand, compare, and evaluate franchise opportunities over time.

Evaluate a single brand

Clearly Report + Workspace
Full FDD breakdown with citations
Ask questions with Clara
30-day access

Perfect for first-time buyers exploring a specific brand

Evaluate a brand →

Evaluate multiple opportunities over time

Access more brands over time
Compare FDDs and filing years
Track changes and trends
Save research and revisit anytime

Built for multi-unit buyers, brokers, advisors, and investors

Start ongoing evaluation →

Use Clearly once — or use it as your system for evaluating franchise opportunities.

The Workspace

The Workspace: Where Confusion Becomes Conversation.

Stop toggling between 500-page PDFs and separate notes. Our integrated workspace puts the Clearly Report, the original FDD, and Clara in a single, synchronized view.

One-click navigation: Ask Clara a question, and she'll jump the FDD viewer to the exact page and paragraph (like Page 74 for Territory rules).
Context that sticks: Clara remembers your conversation, so you can dig deeper into any topic without starting over.

ClearlyFDD Workspace showing split-screen FDD viewer with Clara AI chat

The Clearly Report™

Data, decoded. Not just summarized.

We bring clarity to confusion and present the data in easy-to-understand tables and formats. Review an easy-to-understand breakdown of the numbers that impact your investment.

Financial clarity: See Item 19 performance broken down into easy-to-read and absorb formats. Data presented by unit type, region, and age of business, the stats that really matter.
Term and renewal visibility: Clearly see your 10 or 20-year commitment, along with the specifications and requirements for renewals and transfers.

Clearly Report Item 19 Financial Performance tables showing AUV by quartile (2025 fiscal year)

The Follow-Up Library

Your Permanent Research Asset.

While your interactive Workspace is open for 30 days, your insights are yours to keep forever.

Export your ‘Research’ document, which includes all of the ‘Questions to Ask’ you uncovered during your chats with Clara.
Lifetime Access: Download your Clearly Report, the FDD, and your Notes and Questions at any time from your Library. These are yours to keep even after your Workspace access ends.

ClearlyFDD Library showing saved brands and purchased franchise reports

THE BRAND DIRECTORY

Discover. Compare. Decide.

Browse the full franchise directory — filter by category, investment, and more, all with your free account.

What you can do for free

Explore 1,300+ Brands

Filter by category, investment level, system size, and more.

Save to Your Library

Click the star on any brand card to keep all your research organized.

Compare Side by Side

Check the box in the upper-left corner to compare up to 3 brands.

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Create a free account to unlock the full directory. Browse every brand, save favorites, and compare side by side — no credit card required.

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COMPARE BRANDS

Compare Side-by-Side.
Decide with Confidence.

Line up any three brands to compare investment, royalties, and system size. Unlock the Clearly Report™ to see the full financial performance representation.